Putting a lot of effort into your marketing, but still getting unpredictable results?
You’re doing all the right things: showing up, creating content, building your visibility. Yet clients still don’t come consistently, and every new sale seems to take far too much effort.
I’m Anna Kim, founder of LeadRise Lab. I help entrepreneurs and experts clarify their offer and messaging, structure their customer journey, and build a clear marketing strategy — so their efforts finally translate into more clients and more sales.
I work with entrepreneurs and business owners who
Are tired of managing everything alone and working without structure
— " I do everything on my own, I have no system."
Are constantly short on time
between client work, administrative tasks, and promotion.
Struggle to clarify their positioning and messaging
— "I no longer know how to talk about my work in a consistent way."
Invest in marketing, but without a clear direction
— "I put in a lot of effort, but I don't really see where it's leading."
Don't have clear visibility into their future revenue.
— "From one month to the next, I never really know what to expect."
Want to professionalize their communication without becoming marketers
— "I want to communicate well, but I don't want to spend my evenings learning marketing".
What’s holding your business back isn’t always obvious.
Over time, many entrepreneurs find themselves doing more and more: posting on social media, launching new offers, testing new tools, or investing in advertising.

Each action makes sense on its own. But together, they don’t always add up to a coherent strategy.

Your message doesn’t land the way you intended. Prospects show interest but don’t take the next step. Referrals come in, but don’t consistently turn into opportunities. The effort keeps growing, while sales remain difficult to predict.

The problem is usually the lack of a clear strategy connecting your positioning, messaging, customer journey, and business goals.

The LeadRise Lab approach
Turning complexity into a clear, cohesive system built to drive sales.
  • Tailored Solutions
    I don't use standard marketing advice — every strategy is custom-built around your business, your priorities, and your goals. Whether it's a B2B service, a digital offer, or multiple projects at once, the approach is always fully personalized.
  • Concrete Steps
    We build a simple, structured, and realistic action plan — easy to implement without overwhelm. I help you organize your priorities, move forward consistently, and stop carrying the full weight of business development alone.
  • Clear Communication
    I help you articulate your value, your positioning, and your professional voice so the right people listen. Through LinkedIn, email, expert content — wherever your audience actually pays attention.
  • Predictable Growth
    We put in place a framework that generates opportunities in a structured and progressive way, built on consistency, clarity, and regularity — not on daily pressure.
LeadRise Lab Services
Every business is different. That’s why my approach is tailored to where you are today, what you want to achieve, and the resources you have available.
Marketing Diagnostic & Direction
Get a clear view of where you stand, identify what’s holding your business back, and define the right priorities to move forward.
Marketing Strategy & Customer Journey
Clarify your positioning, structure your customer journey, and build a marketing strategy designed around your business and goals.

Strategy Implementation Support
Turn your strategy into action and move forward with an experienced partner by your side.

About Anna Kim

A graduate of ESCP Europe, I have spent more than 12 years working at the intersection of marketing, sales, and business development.


Throughout my career, I have worked with international companies and organisations including Orange, the International Chamber of Commerce (ICC), Villeroy & Boch, and Nagarro, as well as entrepreneurs and small businesses in France, the UK, and the US.


From Paris and London to Berlin, Moscow, Africa, and India, one thing has remained remarkably consistent across markets and cultures: businesses face the same fundamental questions.


How do you stand out? How do you attract the right clients? And how do you turn your efforts into tangible results?


Fluent in French, English, and Russian, I have developed an approach that connects strategy, communication, customer journey, and sales.


Today, through LeadRise Lab, I help entrepreneurs bring clarity, consistency, and structure to their growth — and build marketing that truly supports their business goals.

Selected Client Work
  • From a Confusing Website to a Clear Value Proposition
    Client
    Public Speaking Coach (USA)

    The Challenge
    Her expertise was strong, but her website wasn’t communicating it clearly — making it difficult for potential clients to immediately understand her value.

    What We Did
    Clarified her positioning, restructured the website, and simplified the key messages to make her value easier to understand.

    The Result
    Clearer messaging, a more cohesive website, and a stronger value proposition that better communicates her expertise and resonates with potential clients.
  • Building Strong Foundations for an International Business
    Client
    International Sourcing Platform (France)

    The Challenge
    Turn an ambitious idea into a structured business concept with clear priorities and a path forward.

    What We Did
    Analysed the market and competitive landscape, refined the strategic positioning, and built a focused 90-day action plan.

    The Result
    A realistic, actionable strategy and a clear 90-day roadmap to turn the initial idea into a structured business project ready to move forward.
  • Transformer du trafic en ventes
    Client
    Educational Project for Parents of Teenagers (UK)

    The Challenge
    Despite active advertising campaigns, sales remained limited. The project was generating interest, but the messaging, audience targeting, and conversion journey weren’t effectively turning that interest into sales.

    What We Did
    • Analysed the website, existing campaigns, and customer journey
    • Identified two priority audience segments with distinct needs
    • Created dedicated landing pages tailored to each audience
    • Developed new marketing messages and supported the implementation and optimisation of Meta Ads campaigns

    The Result
    • +371% increase in purchases
    • 77% reduction in cost per acquisition
    • 4.7× more sales with a comparable advertising budget
    • A high-potential audience segment identified for future campaigns


  • Free Discovery Call
    Every business is different. Before discussing solutions, I take the time to understand where you are today, what you want to achieve, and the specific challenges you’re facing.
    This 45-minute conversation gives us the opportunity to identify your key priorities, explore the challenges affecting your growth, and see whether working together would be the right fit.
Book a discovery call
Book a free 45-minute discovery call to discuss your business, clarify your priorities, and identify the most relevant opportunities for growth.
(What are your main challenges or goals right now?)